New Delhi. Live webinar was organised on 15 August Independence Day for Entrepreneur, in which they tought how to run smal business in low cost. Dr. Vivek Bindra shared low cost marketing strategies with unemployed youth, entrepreneurs and business owners for a Atmanirbhar Bharat. More than 2 lakh people attended this online program. Dr. Vivek Bindra taught the marketing tools to the entrepreneurs of the country by coming online.
Bada Business CEO Dr. Vivek Bindra said that there is a dearth of right business training for entrepreneurs in our country. As a result many businesses are left with no option but to shut shop. Entrepreneurs also face problems when it comes to applying the right marketing strategies in their businesses.
This is due to the lack of awareness, mammoth marketing budget and fear of spending it. Our marketing strategies provide a solution to all these issues. Businessmen should focus on working on low cost marketing ideas.
During his session, Dr. Bindra shared 40 low cost ideas. He further emphasised on the need of marketing in a business. The right marketing helps businesses to reach new heights in terms of sales, generating revenue and branding. For this, entrepreneurs must connect their brand with a story as it increases the recall value by 22 times.
One should work on multiple marketing aspects rather than focusing on one. The cost of advertising in today’s time and age on a TV and a radio is very high, thus these low cost marketing ideas become more relevant for small town business owners.